June 12, 2020 /
Comments Off on How confident are COVID consumers?

How confident are COVID consumers?

It’s one thing to be “coming out of restrictions”, it’s another thing for customers to ‘want’ to be spending money.

Will there be a rush to malls?
Will there be a rush to other public places?

We surveyed 670 consumers and found they are more skittish than you’d think.

Graph showing COVID-19 effect on consumer confidence showing 63% of consumers are not confident in public spaces.

If you want the customers, make them feel safe.

  • Make purchases quick
  • Go over the top with prominent safety features
  • Train your staff practice safety
  • Monitor your CovidSafe practices

We’re starting mystery shopping of these practices all over Australia and look forward to sharing the results.

May 28, 2020 /
Comments Off on Confidence in crowded places

Confidence in crowded places

It’s one thing to be “coming out of restrictions”, it’s another thing for customers to ‘want’ to be spending money.

Will there be a rush to malls?

Will there be a rush to other public places?

We surveyed 670 consumers and found they are more skittish than you’d think.

If you want the customers, make them feel safe.

Make purchases speedy.

Go over the top with prominent safety features

Train your staff practice safety

Monitor your CovidSafe practices.

We’re starting mystery shopping of these practices all over Australia and look forward to sharing the results.